State of Survival ✖️ The Walking Dead

May 19, 2021

Unsigned brings together the most-watched scripted show on (US) cable television and one of the world’s biggest strategy mobile games. 

In this unique IP integration The Walking Dead, AMC’s multi-award-winning and highest-grossing show, inhabits the world of State of Survival – a game that surpassed 60 million downloads within its first year alone.

Norman Reedus appears in this TV/online commercial as his lead character Daryl Dixon, who is also expertly modelled in-game, to become a playable character, by world-leading games studio FunPlus.

From creative conception to the procurement of superstar talent, we’re so pleased to be responsible for bringing together these two powerhouses in gaming and entertainment.

state of survival and the walking dead